" I WANT TO SPREAD THE GOOD NEWS OF THE ECONOMICS. "
Assoc. Prof. Ing. Jana Piteková, PhD.
I have lived in the High Tatras in Slovakia since I was born, I grew up in the hotels where my parents worked. Studying a field other than tourism was out of the question - I do business in tourism, it is a natural part of my life. At the age of eighteen, another emotional outburst came. I fell in love with two "subjects" at once. To my husband Michal, the father of our four children, and to economics, which fascinates me and which I have been studying and teaching at the university for thirty years. The symbiosis of family and career took place in an interesting way for me. First the first child and then the first degree. Second child, second degree, third child, third degree. The fourth child...... and the race between the number of children and the number of titles is over :).
Family has always been a priority for me, I can't imagine a more beautiful and meaningful title than being a mother of four children.
About me:
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-Your Economics-
Nobody has to study economics, but everyone has to live it (J. Piteková)
The book matured in my mind for 30 years. Are you longing for a book that will caress your heart like Saint-Exupery's The Little Prince, but at the same time you will understand economics? A good book doesn't have to be thick. And it can be illustrated. Just like the Little Prince. We live the economics by our decisions. Let's keep our fingers crossed in this seemingly simplest but responsible task - to be a good person.
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about the book...
"Your Economics"
(2023)
You will find these topics in the book
The economics is also your life - Market cycle, financial market, government - Man as the alpha and omega of the market cycle - Perfect and imperfect competition - Elasticity of demand - Marginal utility, marginal analysis - Money - Aggregate Demand, Aggregate Supply, Gross Domestic Product - Inflation - Unemployment - Economic cycle - Goodmanism - What I missed in economics books
My philosophy of Your Economics
As early as four centuries before Christ, Aristotle is said to have written two kinds of books. For the laic public and for the professional public. Your economics belongs to the first group and it is also written for you if you are 13-89 years old. Before I submitted the text to reviewers, it was read by my 13-year-old daughter (illustrator of the book) and my husband's 89-year-old uncle, a doctor who has lived in Switzerland since 1968. I was waiting for feedback on whether they understood the written text. I expanded the sample to include neighbors, my hairdresser, non-economists and other "ordinary people". They understood the importance of economics, they understood the meaning of studying it, and for me it was a signal that I could publish the book.
I use elements of fiction, humorous insight, as well as a personal approach. Microeconomics (behavior of an individual, household, company) is naturally more, because we can directly influence it every day with our behavior, decisions and actions. Not macroeconomics, the average person has minimal influence on macroeconomic stability, but it is good to understand macroeconomic contexts. If for nothing else, then not to stress over things I can't influence, can't change, and aren't worth wasting time on.
In the framework of microeconomics, I pay more attention to the behavior of households than businesses - because each one of us is part of a household, but not everyone, or far fewer people are part of private businesses.
Just as households and businesses are made up of people and their mutual relationships, so the economic system depends on the specific decisions of specific people. The alpha and omega of the economy is man. An ordinary good man. Goodman, the mascot of this book.
